Make Your Web Visitors Clearheaded – 5 Effective Tips to Simplify Your Web Design
Simplicity
is the ultimate sophistication! It makes a web design look sleek; reduce navigation
perplexity and it helps achieving the desired goals and outcomes (i.e., more subscribers,
signups and sales). But usually it seems knotty to simplify your professional web design. A simple website design
does not need to be a daunting all-or-none ordeal – you can simplify your web design
with the help of some small steps.
Following
are 5 key points to simplify your website.
1. Focus
Only On Important Elements
If
you want your custom web design to be simpler, determine what needs to be
focus, as done with any good piece of art or visual design. And that means localizing just on the most important elements.
Apply
80/20 rule to your web designs in a number of ways that are:
Analyze
analytics and usability data thoroughly, where possible, to determine your
website’s 20% highly-used functions
Don’t
take too much time in optimizing stuff that falls in 80% content that’s not
often used
Prioritize;
that is, spotlight the essential aspects of your website.
Remove
uncritical functionality or content that’s not often used.
Find
how to improve the design and functionality of lesser-used more important
elements that could have a greater impact on conversions when used more often.
2. Eliminate
All Unneeded Elements
That
means the 80% of you website elements that will make to achieve just 20% of outcomes.
It could be sidebar elements, social media sharing widgets, blog post Meta
details (date, author, time, number of comments, etc), or the links used in
footer (this is, in particular, a huge cause of a lot of the times, especially
when the visitor is in search of the reason to navigate away from the webpage).
3. Cut
down The Number Of Web Pages
A
great part of simplifying your web design is to simply fewer places. You can do
that by reducing the page count. Either remove unnecessary pages that you believe
aren’t necessary, or at the very least, merge multiple pages into one. You
don’t really have to separate “about me” and "about the site" pages.
When you decrease the number of pages
on the website, not just it will be easier for your visitors to concentrate on
your content as there’ll be lesser places to click around, but make sure your
navigation menu is simpler as well.
4. Use
More Content Above The Fold
Various
studies have stated that most of the people spend their majority time above the
fold on the pages. So if you want to amplify the effectiveness of your website,
place the main content and call-to-actions above the fold.
Also,
see if a sign-up button or form is below the fold. Shift that element higher up
in page so it’s the first thing your visitor will see. Nevertheless, that is
your preferred call-to-action of the visitor, so reduce the work required to
get to it (i.e. scrolling).
5. Confine
Your Color Scheme
You may get carried off
with colors. But for simplifying your
website design visually, you have to limit your color scheme. Use fewer colors.
If you need more texture and subtlety to your visual design, make use of shades
of the same color, like darker blue for header and menu items and light blue
for the background.

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